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Monte Carlos Consulting Inc. Data Privacy Policy

Effective Date: April 1, 2026

1. Introduction

Monte Carlos Consulting Inc. (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal data. This Data Privacy Policy explains how we collect, use, disclose, and safeguard your information, including when interacting with our advertisements on third-party platforms such as LinkedIn.


Monte Carlos Consulting Inc. is the data controller responsible for the processing of your personal data under applicable data protection laws.

2. Information We Collect

We may collect and process the following types of personal data:

 

a. Information You Provide Directly

  • Name, email address, phone number

  • Company name and job title

  • Any other information submitted through forms on our website or LinkedIn Lead Gen Forms

 

b. Information Collected Automatically

  • IP address

  • Browser type and device information

  • Pages visited and time spent on our site

  • Referring URLs

 

c. Information from Third Parties

  • Data from advertising platforms such as LinkedIn (e.g., engagement with our ads)

  • Analytics providers

  • Information submitted through LinkedIn Lead Gen Forms is processed in accordance with this policy and LinkedIn’s own privacy practices.

3. How We Use Your Information

We use your personal data for the following purposes:

  • To provide and improve our services

  • To respond to inquiries and communicate with you

  • To deliver targeted advertisements, including via LinkedIn Ads

  • To measure the effectiveness of our advertising campaigns

  • To comply with legal obligations

  • To perform direct business outreach, lead nurturing, and sales follow-up related to the specific services requested through our forms.

4. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), we process your personal data based on:

  • Your consent (e.g., for cookies and marketing)

  • Performance of a contract

  • Compliance with legal obligations

  • Legitimate interests (e.g., marketing and analytics, where not overridden by your rights)

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Specifically, we rely on consent for the use of cookies and targeted advertising; performance of a contract when providing requested services; legitimate interests for business development, marketing, and analytics; and compliance with legal obligations where applicable.

We may use automated systems to categorize or 'score' leads based on professional information provided to ensure our outreach is relevant to your business needs. This does not have legal or similarly significant effects on you.

5. Cookies and Tracking Technologies

We use cookies, pixels, and similar tracking technologies, including the LinkedIn Insight Tag, to:

  • Track conversions from LinkedIn ads

  • Retarget website visitors with relevant ads

  • Analyze website usage and performance

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You can control or disable cookies through your browser settings. Where required, we will request your consent before placing non-essential cookies. We only place non-essential cookies on your device after obtaining your explicit consent through our cookie consent banner, in accordance with applicable laws. Non-essential cookies, including advertising and analytics cookies, are not activated until consent is provided.

5.1 Do Not Track

Our website currently does not respond to "Do Not Track" (DNT) signals. However, you can manage your privacy preferences via our cookie consent banner and by adjusting your browser settings.

6. Sharing Your Information

We may share your information with:

  • Advertising partners (e.g., LinkedIn) to deliver and measure ads

  • Service providers (e.g., cloud hosting, web analytics, and Customer Relationship Management (CRM) platforms)

  • Legal authorities where required by law

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We may engage in activities that could be considered ‘sharing’ under the CCPA, such as using third-party advertising cookies (e.g., LinkedIn Insight Tag). You may opt out of such sharing by using the ‘Do Not Sell or Share My Personal Information’ link in our website footer, adjusting your browser’s cookie preferences, or modifying your LinkedIn privacy settings.

7. International Data Transfers

Your information may be transferred to and processed in countries outside your jurisdiction. We ensure appropriate safeguards are in place, such as Standard Contractual Clauses where required. 

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As a Canadian organization, we comply with PIPEDA. We ensure that any personal information transferred to third-party service providers outside of Canada is afforded a comparable level of protection through contractual agreements. Your data may be subject to the laws of the jurisdictions in which it is stored.

Where applicable, we also comply with the Swiss Federal Act on Data Protection (FADP).

8. Data Retention

We retain personal data for different periods depending on the purpose:

  • Leads and Inquiries: We retain lead information for up to 24 months from the date of last meaningful interaction, after which it is deleted or anonymized unless continued retention is justified.

  • Client Project Data: For active engagements, we retain data for the duration of the contract plus 10 years to comply with tax, audit, and legal obligations.
    In certain circumstances, we may retain data for longer where required to comply with legal obligations, resolve disputes, or enforce our agreements.

  • Technical Data: Website analytics data is typically retained for up to 14 months. Certain cookies, including advertising and tracking cookies, may have shorter retention periods depending on their purpose and provider.

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In all cases, we retain personal data only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements.

9. Additional Notice for California Residents (CCPA/CPRA)

This section applies solely to residents of the State of California. Under the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020 (“CCPA”), you have specific rights regarding your personal information.

9.1 Notice at Collection

At or before the time of collection, you have the right to receive notice of the categories of personal information we collect and the purposes for which we use it.

  • Categories Collected: Identifiers (Name, Email, IP Address), Professional/Employment information, and Internet/Network activity.

  • Purpose of Use: To provide FP&A consultancy services, respond to inquiries, and manage advertising campaigns.

  • Retention: We retain your data for as long as necessary to fulfill the business purposes outlined in Section 8 of this policy.

10.2 Your Rights Under the CCPA

As a California resident, you have the following rights:

  • Right to Know/Access: You may request that we disclose the categories and specific pieces of personal information we have collected about you since January 1, 2022.

  • Right to Delete: You may request that we delete personal information we have collected from you, subject to certain legal exceptions (such as completing a transaction or complying with legal obligations).

  • Right to Correct: You may request that we correct inaccurate personal information that we maintain about you.

  • Right to Opt-Out of Sale or Sharing: MCC Inc. does not sell your personal information for monetary consideration. However, we engage in 'sharing' (as defined by California law) for cross-contextual behavioral advertising through our use of third-party tracking pixels. You may opt-out of this sharing as described in Section 6.

  • Right to Limit Use of Sensitive Personal Information: We only use sensitive personal information (such as login credentials or financial data provided during an engagement) to perform the services reasonably expected by you. We do not use this data to infer characteristics about you.

  • Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.

  • California's 'Shine the Light' law (Civil Code Section 1798.83) permits California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please contact us at onboarding@meetmcc.co.

  • We do not offer financial incentives in exchange for the retention or sale of personal information.

9.3 How to Exercise Your Rights

To submit a request to know, delete, or correct your information, please contact onboarding@meetmcc.co.

We will verify your request by matching the identifying information you provide (e.g., email address) with the information we have in our systems. You may also designate an authorized agent to make a request on your behalf.

10. Data Security

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, disclosure, or destruction. In the event of a personal data breach, we will notify affected individuals and applicable regulatory authorities as required by law.

11. Third-Party Links

Our website may contain links to third-party websites, including LinkedIn. We are not responsible for their privacy practices.

12. Children’s Privacy

Our services are not directed to individuals under the age of 16, and we do not knowingly collect personal data from children. If we become aware that we have collected personal data from a child, we will take steps to delete such information promptly.

13. Changes to This Policy

We may update this Data Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.

14. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

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Monte Carlos Consulting Inc.

280 Simcoe Street, Toronto, Ontario, M5T 2Y5, Canada
Email: onboarding@meetmcc.co

This Privacy Policy is governed by the laws of the Province of Ontario and the applicable federal laws of Canada.

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